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Strategy

+3

☠️ Capital Structure Design III: Pick Your Poison

Aug 16, 2025

•

18 min read

☠️ Capital Structure Design III: Pick Your Poison

Debt Is Cheaper Than Equity... If It Doesn’t Kill You

FP&A

+4

Capital Structure Design Part I: The Buffet of Funding Options

Aug 2, 2025

•

15 min read

Capital Structure Design Part I: The Buffet of Funding Options

Not all money is equal. A practical guide to decode the real cost of capital

FP&A

+2

💀 Long Range Plans: Where Dreams Go to Die

May 10, 2025

•

20 min read

💀 Long Range Plans: Where Dreams Go to Die

Where strategy and numbers collide

Mailbag

+1

📬 Intern season: How do you secure the return offer?

May 6, 2025

•

15 min read

📬 Intern season: How do you secure the return offer?

And way too deep of a dive on the net working capital peg

Mailbag

+2

📬 Does MFCF Always Lead to EV Creation?

Apr 22, 2025

•

12 min read

📬 Does MFCF Always Lead to EV Creation?

And EBITDA in a not-for-profit

Mailbag

+2

📬 Conscious Capitalism: Balancing ESG and Shareholder Interests

Apr 8, 2025

•

14 min read

📬 Conscious Capitalism: Balancing ESG and Shareholder Interests

And sticking around (or not) after a sale

Strategy

+2

🔎 CapEx vs. Crapex: Spotting the Winners

Mar 15, 2025

•

19 min read

🔎 CapEx vs. Crapex: Spotting the Winners

Investing in projects that actually move the needle

Strategy

+2

🏭 CapEx is Not About Accounting

Mar 1, 2025

•

16 min read

🏭 CapEx is Not About Accounting

CapEx decisions should be driven by growth, not GAAP

FP&A

+2

⚖️ Strategic Finance IV: Strategy & the Long Range Plan

Aug 24, 2024

•

21 min read

⚖️ Strategic Finance IV: Strategy & the Long Range Plan

Connecting strategy to FP&A

Secret CFO
Secret CFO

Strategy

+2

⚖️ Strategic Finance Part III: Increase value or reduce cost?

Aug 17, 2024

•

19 min read

⚖️ Strategic Finance Part III: Increase value or reduce cost?

Strategic unit economics in the real world

Secret CFO
Secret CFO

Strategy

+1

🖼️ Strategic Finance II: Frameworks you can’t ignore

Aug 10, 2024

•

18 min read

🖼️ Strategic Finance II: Frameworks you can’t ignore

The business school lessons that actually matter

Secret CFO
Secret CFO

CFO Role

+2

🗺️ Strategic Finance Part I: More than a bean counter

Aug 3, 2024

•

19 min read

🗺️ Strategic Finance Part I: More than a bean counter

The 7 roles CFO play in business strategy

Secret CFO
Secret CFO

FP&A

+2

👽 From Strategy to Numbers: How to Make Bold Financial Commitments

May 6, 2023

•

15 min read

👽 From Strategy to Numbers: How to Make Bold Financial Commitments

... and how the Long Term Plan drives the FP&A cycle

Strategy

+2

📊 How to drive unit economics

Mar 3, 2023

•

11 min read

📊 How to drive unit economics

Forget the theory, this is how it works in real life

Strategy

+2

🔫 Marginal Contribution - Your secret weapon for a better P&L

Feb 24, 2023

•

11 min read

🔫 Marginal Contribution - Your secret weapon for a better P&L

This is a super power

Strategy

+2

🪤 Avoiding Cost Traps

Feb 10, 2023

•

12 min read

🪤 Avoiding Cost Traps

Its more important now than ever

Strategy

+2

☕️ The 4 Secrets to Improving Gross Margin in your Business

Feb 3, 2023

•

12 min read

☕️ The 4 Secrets to Improving Gross Margin in your Business

The real gold is in number 4

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